Community Giving

Birmingham Children’s Hospital is a leading, specialist paediatric centre, delivering some of the most advanced treatments, complex surgical procedures, and cutting-edge research to over 100,000 children and young people from across the UK and beyond. 

For nearly a decade, we've proudly supported the charity and its life-changing work. Our most celebrated fundraising moments include gifting the hospital a striking 14ft balloon dog sculpture by renowned artist Whatshisname and a bold 50-metre Peaky Blinders installation on Hill Street, outside Birmingham New Street station. Featuring artwork by Jon Jones of the iconic characters from the award-winning BBC drama, the installation invited people to share a photo tagged #Brum4BCH, turning every image shared into a £1 donation to the charity.

Our partnership with the charity is built for the long term. For every purchase of ‘Changes’ by Jon Jones - a powerful artwork honouring heavy metal pioneers Black Sabbath, we donate £100 to Birmingham Children's Hospital Charity's Inspiring Spaces Appeal. It's the single largest donation we make per artwork, and with an opening commitment to the project of £5,000, it's also the one that means the most to us. The project will use the power of art to create colourful, creative and inspiring spaces within Parkview, its youth mental health inpatient facility based in Moseley, to improve wellbeing and aid recovery.  

“This project is an important and powerful testimony to the transformative impact of art. As one of our key charity partners, we are immensely proud to support Birmingham Children’s Hospital Charity in making Parkview Clinic a reality and creating a lasting legacy for young people in Birmingham and beyond.” - Ian Weatherby-Blythe, Managing Director of Castle Fine Art. 

We also donate a percentage of sales from other selected Jon Jones limited editions. 

In 2021, we partnered with the pet charity Blue Cross to install four monumental ‘POPek’ balloon dog sculptures in and around Covent Garden Piazza.

During the outdoor exhibition, visitors were encouraged to share photos of the balloon dogs, created by artist Whatshisname, on social media using the hashtag #castle4bluecross. For every image posted, we donated £1 to Blue Cross.

Ryan Neile, Head of Animal Behaviour at Blue Cross said: “It’s vital to get to know signs that your dog is stressed or uncomfortable and equally, when they are happy. These delightful sculptures are great examples of the behaviours displayed when dogs are relaxed and want to interact with us or other dogs. We are so grateful for this support from Castle Fine Art, every penny really does help us to help pets in need.”

Our ‘community corridor’ art installation at Birmingham Women’s Hospital is on display in their antenatal clinic. This specially curated selection of art is designed to promote a sense of hope and peace for all patients, visitors and staff.

Featuring Paul Corfield’s tranquil landscapes, Romero Britto’s vibrant pop art, Stephen Simpson’s stunning florals and many more of our favourite artworks, our aim is to improve the experience for all women, babies and families visiting the hospital.

Sarah-Jane Marsh, CEO of Birmingham Women’s and Children’s NHS Fountain Trust said: “We’ve done a lot of research over the years, and art is such an important factor for many of the women that come into the organisation. We’re so pleased and proud that we’ve got our new fantastic artwork in the main corridor.”

Two of our wildlife artists, Alfie Bowen and Robert Oxley collaborated on a limited-edition work, Baikal, in aid of The Big Cat Sanctuary.

The Sanctuary is a globally recognised centre dedicated to the conservation and rescue of wild cats. Bowen and Oxley met at the centre and fell in love with one of the sanctuary’s most popular residents, Baikal – a gorgeous white tiger – the inspiration behind the artwork. The signed limited edition combines Bowen’s stunning wildlife photography skills and Oxley’s signature kaleidoscopic colour. We donate £100 from every sale of ‘Baikal’ to The Big Cat Sanctuary.

“It's an honour for me to be involved with The Big Cat Sanctuary. Through partnerships, initiatives and vital research the sanctuary helps protect the most endangered cats in the world.” – Robert Oxley

After watching unbelievable stories of courage on the news and speaking to NHS staff and key workers during the COVID-19 pandemic, Nic Joly was inspired to create ‘We Can Be Heroes’ – a touching studio edition artwork.

Featuring a heart-warming scene that showcases the compassion of healthcare staff, this handmade 3D wall sculpture carries the message 'Who Cares Wins', a play on the SAS motto 'Who Dares Wins'. With hand-sprayed lettering and Nic's signature miniature figures, this limited-edition artwork is available in an edition of 2020 to mark this historically significant year.

From the sale of each artwork, £50 goes to NHS Charities Together, the official national charity partner of the NHS, and £50 goes to The Murray Parish Trust, which is dedicated to the advancement of paediatric emergency medicine.